To write, design and produce a toolkit , website and marketing material to help support people who are overlooked to get into jobs in the NHS whatever qualifications they have or don’t have.
We created campaign content aimed at encouraging and supporting people from all walks of life into health and Social care jobs and careers.
Work included researching, structuring and writing and deigning 76 page toolkit, with advice and support how to write cv and navigate the NHS Jobs market
As the campaign get we proceeded we created various types of collateral for ads, website, Flyers, creating briefs for influencers etc. Producing social media posts and ad copy etc to promote the diversity and inclusivity of the many and often surprising roes available within Health and social care.
As the 'look and feel ‘ is so different from any other NHS marketing, because of its striking colours, imagery and direct language the campaign has been very successful.
The website and toolkit were recently launched at the Mayor’s skills Academy conference in London which attracted a great deal of interest. Visit website: www.swlicsjobs.co.uk
"HI Hilary, Thanks so much for this. It looks great! I got these to Lorissa CPO and she LOVES them (obv!!)"
Anisha Patel - Mayors Skills Academy Programme Manager (interim) NHS South West London South West London Integrated Care System
Sussex-based Creative Agency.
Call: +44 07552878381 Email: hilary@raffertys.co.uk
